When Fargo named their season 5 finale "Bisquik," we were just as surprised as the fans. So we decided to take the compliment, and repay the love. We released a limited edition box with a design as iconic as Dot, the season’s hero. From her wardrobe to her special recipe and her most killer moments, these elements came together for the perfect homage to a character fans loved.

And since you could only find Dot in Scandia, MN, that’s the only place fans could get their hands on one.

2024 D&AD WINNER
Wood Pencil / Entertainment / Creative Use of Budget / 2024

Every week in America, a child loses their life at the hands of a parent during divorce or custody disputes—a staggering and heartbreaking reality.

We worked with Pierce’s Pledge, a life-saving initiative that equips family law attorneys to require clients to declare and safely store firearms off-site during legal proceedings. Using AI, we brought this critical mission to life through a powerful PSA, honoring Pierce’s memory and raising awareness to prevent future tragedies.

Created with…
AI: Leonardo, Photoshop AI, Luma Labs, Runway
VFX & Animation: Luma Labs, After Effects
Edit: Premiere
Music: Suno + Quiet City
VO: Elevan Labs
Typography: Hand designed

When IHOP dropped their new $6 Weekday Deals menu, we needed people to forget about the weekend. So we paid 80’s legends LOVERBOY to take back everything they ever said about the weekend being cool.

We recreated their original music video beat for beat and also released a limited-edition vinyl of the reworked song!

Directed by Trevor Shepard

Press:
Adweek
Ad Age
The Drum
GMA
ABC
Muse by CLIO
Variety
Little Black Book

IHOP and America’s favorite mom, Julie Bowen, teamed up to prove that anytime is the perfect time for pancakes—whether it’s after practice, a driving lesson, or even a video game battle. Because if Julie Bowen says it’s pancake time, it’s pancake time.

Directed by Andrew Becker

We collaborated with Kid Cudi and General Mills to create an exclusive Funnel Cake Mix that captures the sweet nostalgia of summers and state fairs. This carefully crafted limited edition mix brings the magic of funnel cakes right into your kitchen, allowing everyone to create crispy, golden, and perfectly fluffy desserts at home... Just the way Kid Cudi wanted it!

The results after launch:
– 1000x boxes manufactured
– 9 hours
– $20 per box
– COMPLETELY SOLD OUT!

Press:
– US Magazine 💅
– Stereogum 🎧
– Trendhunter 😎
– Hiphopdx 🙏
– r/kidcudi 👀

Old El Paso wanted to remind customers that tacos are actually the superior game day food. So, to kick off football season, we came up with a gameshow where we turned all the standard game day fare into tacos. And then we got a little help from some boys who can really eat, the Watt brothers.

With JJ Watt as our host, our social campaign brought TJ and Derek head-to-head to turn classic game day ingredients into taco masterpieces.

The result? Snackable content that had everyone cheering for more!

Directed by Craig Tovey

Jayden Daniels has been making waves in his NFL debut, and his secret weapon? Waffles!

"Before every game, I fuel up with exactly two Bisquick Waffles."

We crafted a complete visual identity for this exciting partnership, designing everything from packaging to social videos and digital assets that highlight this game-winning ritual.

IHOP is where grown-ups can embrace their inner kid, so when we partnered with John Krasinski for his new movie IF, we set out to bring imagination to the table.

Working with Paramount and Framestore, we created a world where imaginary friends felt as real as a stack of pancake. The result? A spot that invites everyone to pull up a chair and make every meal a little more magical.

Directed by Ben West

Fifth Third Bank puts 166.7% into everything they do. Why? Because it’s precisely what their name equals. So when Fifth Third Bank started expanding into new regions, we launched a new campaign to explain the name, the tagline, and the fact that you shouldn’t hide things from your wife, Terry.

Directed by Benji Weinstein.

IHOP teamed up with Wonka to promote the new movie with a magical menu of Wonka inspired items. So we created a magical ad campaign to let the world know all about it.

Using clips from the Wonka trailer matched with delicious food footage and expertly made Wonka-esque contraptions we brought that feeling of Wonka's beginning days right into the IHOP kitchen. Then we imbued the rest of our messaging with that same sense of whimsical Wonka wonder.


Directed by Trevor Shepard

THE ASK:
Scale brand passion beyond the city limits of Jalisco.

THE SOLUTION:
An immersive experience that transports you into the lore of Don Julio.

There is something magical about experiencing Don Julio’s story first-hand at their distillery in Mexico—the beauty of the blue agave fields, the smell of burning piñas wafting on the breeze, the warmth of the afternoon sun in the company of the master distiller—but this kind of trip was only possible for a handful of visitors each year. Diageo needed a way to scale the experience beyond the city limits of Jalisco, bringing the spirit of La Primavera to everyone, everywhere.

https://legacy.donjulio.com/

Zacapa rum is best enjoyed with good food, good friends, and good conversation. We created this immersive digital dinner party to invite viewers to pull up a seat and drink in the tales of the craft, the process, and the heritage behind the world’s greatest rum.

FWA Site of the Day winner